How Do Christian T-shirts Influence Culture?
Part of Candlefly Apparel’s vision is to impact culture, but how exactly can T-shirts impact culture? Well, I’m glad you asked. 🙂
Let’s start by understanding what culture is…
In the academic world, culture is “a set of artifacts, values, and assumptions that emerge from the interactions of organizational members”. –Joann Keyton, Communication and Organizational Culture: A Key to Understanding Work Experiences
Communication, whether verbal or nonverbal, is what creates shared meaning about these artifacts, values, and assumptions from which culture emerges.
In everyday, culture could be considered the popular ideas among a group of people. Disclaimer: I derived this from the dictionary’s definition of culture “
So, back to the question, just how exactly do Christian T-shirts influence culture? I think it’s more about the person in the T-shirt than the T-shirt itself. T-shirts that provoke a thought or a reaction can be tools for people to engage in conversation. It is through that conversation that we communicate our thoughts and feelings and create a shared meaning about a symbol, a picture, or a phrase. And, who knows? We may be speaking with someone who has no idea about Christ and what He has done for us.
I think this is only a start, though. How do you think we can influence culture for Christ? Share your thoughts in the comments below and share the post with your friends. Let’s build this conversation and see what happens.